Project

• Gastronomic festival “O, da! Eda!” — the biggest gastronomic event in Russia.
• 2017, 2018

Task

Communication support for “O,da! Eda!” festivals in Moscow and Abrau Durso.

Result

• PR-support for the festivals: about 300 publications in media and 20,000,000 total reach for each event.
• Attraction of the major information partners from different segments of media.
• Organization and management of events in collaboration with the media as a part of festival.
• Accompanying TV reporters and organization of press-coverage of festivals.
• Press-tours of federal media to the festivals in Abrau Durso and St Petersburg.
• Participation in the development of the global agenda of the festivals in Russia (11 events) in 2018.